University of Oklahoma Outreach Marketing and Communication was recognized with seven marketing awards at the International Association of Business Communicators Bronze Quill Awards banquet in Oklahoma City recently.
The Bronze Quill Awards Program provides companies, individuals, and college students an opportunity to have their work evaluated by a panel of experts and compete for ‘best in business’ communication awards. Sixty-four Oklahoma businesses entered in the competition. The seven awards by Outreach tied for the most awards won.
Winning the prestigious Award of Excellence honor in the Print Communications category was OU’s College of Liberal Studies publication Vantage Point,CLS’s faculty, and alumni magazine. The issue was dubbed the “Special Distance Issue” and focused on distance learners around the world completing their undergraduate and graduate degrees 100 percent online. Susan Grossman, (CLS), Royce Young, writer, and graphic designer Melinda Russell contributed to the issue.
Taking honorable mentions in Electronic/Digital Communications was “University Outreach Holiday Card,” Outreach’s first online-only holiday card and the Center for Effective Schools Web site, both designed by Webmaster Bonny Million.
Outreach’s “Championship Campaign” was recognized with four honorable mentions – “Working Mom” in Signage/Outdoor, “Women of Law Enforcement – We Salute You,” “Working Adult 2” and “Working Adult 3 in Ad Design-Print/Online. Director Elizabeth Sieg, Bonny Million and graphic designers Melinda Russell and Hadley Jerman worked on the campaign. The Championship Campaign was a multi-faceted ad campaign that was intended to increase the visibility and awareness of University Outreach, as well as the overall brand.
“I’m extremely excited for the recognition for OU Outreach and its marketing department,” said Dr. James P. Pappas, Vice President of University of Oklahoma and Dean of the College of Liberal Studies (CLS). “The honors are well-deserved and didn’t come without hard work and a group of talented people.”
Founded in 1970, The International Association of Business Communicators provides a professional network of about 15,000 business communication professionals in over 80 countries.